New visual look for 3TEMP/PLAE2TECH – brand update!

3TEMP/PLAE2TECH will deliver it’s new visual look and brand book in October, but we give you guys, our friends, a first glimpse of what the future holds already today. The new brand will be shown on all of our platforms; web and social platforms. There will be a complete overhaul regarding the visual look.

PLAE2TECH is the new owner’s company name. Former employees Peter Larsson and Anders Eriksson have bought 3TEMP and now have 50% each.

We have enhanced a “brand” new “brand book” that will present the new company regarding:

  • Brand Identity – logo, fonts, color themes, visual identity, language and tonality
  • Brand tagline – “the details create the big picture”
  • Our story – “Arvika, Sweden”. With all upcoming deliveries of coffee machines during this Autumn/Winter, our proud story of Arvika and Sweden will be presented by a short story about th Hipster, Arvika and Sweden.